For the past 14 years, ASDA International has been a driving force in the realm of Performing Arts, dedicated towards delivering unparalleled services.
Our journey has led us to serve over 50+ schools, offering the best in Dance choreographies with visually appealing backdrops, unique themes, and vividly colourful costumes. Sound and lights, production; end-to-end event services, we do it all with ease, to take away the burden off our clients' shoulders.
To top it all, is our AI & Robotics Education program for the new generation, focusing on skill development and learning where we cater to their unique needs and aspirations.
Hi there!
I am Preetham K P, an engineer by profession,but an entrepreneur by passion. During my school days, I was not offered many choices and found myself compelled to pursue the path of an engineer, conforming to societal expectations. However, I believe that many children possess talents and passions that may not align with conventional paths? Personally, I harboured a strong interest in music, dancing and acting from a young age, despite having limited opportunities to explore them. This realisation served as the catalyst for founding ASDA, a performing arts education company dedicated towards providing structured dance and theatre programs to school children. Since its inception in 2010, ASDA has positively impacted the lives of over 300,000 children, nurturing their passion for dance and theatre.
In today's generation, there is a growing need for skill-based subjects that offer hands-on learning experiences, encouraging exploration and experimentation. At ASDA, our vision is to empower schools and our partners to deliver holistic education by leveraging our expertise in performing arts, AI and robotics. I am passionate about playing guitar, composing songs, singing, dancing, directing, and enjoying life's celebrations. Feel free to connect with me on LinkedIn. I would love to hear from you. Remember, ASDA is built on understanding and meeting the needs of our clients. What you need, is what we strive to provide!
Bachelor of Engineering from Visveshwariaha Technological University. Worked at IBM handling clients from Singapore, Malaysia, Thailand and Vietnam. Contemporary dancer and choreographer trained at the Attakalari Institute of Performing Arts. Choreographer and performer of the dance reality show "7Up Lemon Pattalam" on Sun TV. Choreographer and performer of the dance reality show "Dance Karnataka Dance." Scriptwriter, director and choreographer of the original themes and productions listed below:
"Why Not a Dancer"
"I Can and I Will"
"End of Days"
"Survival of the Fittest"
"Being Blind," and many more.
Learned to play guitar from Trinity College of London.
Served as a lead singer and guitarist in a church band for 7 years.
Have 10 years of teaching experience in the fields of music and dance.
Featured in Your Story: The Success Story of a Dancepreneur" -From tech cog to dance choreographer, Preetham Singh has shimmied his way to success
Read more at: https://yourstory.com/2017/11/dance-choreographer-preetham-singh
Empowering Emerging Artists: The Artistprenuer Movement to build their career in the field of Arts
Best regards,
Preetham K P